The best MBA courses in a contemporary business ecosystem are necessary components. The varsity has curated well thought of industry demand specialisations for students to thrive and grow. Sectoral programmes namely MBA in Media Management, MBA in Banking and Finance , MBA in Business Analytics imparts much specific knowledge. But an MBA with a plethora of specialisations gives an edge to students to pave their career path.
Sales and Marketing Management
It aims to develop in-depth knowledge about:
Consumer behaviour
Segmenting consumer and business markets
Pricing
Advertising
Brand management
Sales promotion
Public relations
Integrated marketing communications
Application of marketing mix and growth strategy
Human Resource
Managing workforce is related to leveraging human capital for growth needs Strategic decision-making skills and handling myriad challenging situations. Therefore, trained professionals are in demand to take out the process seamlessly.
This specialisation focuses on recruitment, management and, showing the right path to employees.
Business Analytics and Operations Management
It provides the knowledge needed to develop and inculcate descriptive, prescriptive, and predictive business modelling skills through the latest tools/techniques and software for analysing and solving problems, improving business, and implementing changes.
Finance Management
It aims to develop an in-depth understanding of the framework and concepts of financial management
It lays a strong emphasis on building problem-solving skills by applying financial analysis tools and techniques to decision-making
Media Management
This specialization focuses on providing the practical skills to plan and run an efficient media organization.
The curriculum is designed to make students understand the realities of the different media markets and challenges in securing sufficient financial means to operate independently and produce content of high professional standards
Banking, Financial Service and Insurance
To meet the requirement of BFSI (Banking, financial Services & Insurance) sector, highly skilled business leaders are needed.
To suffice the need, intensive project driven classroom training is imparted
Curriculum mapped to BFSI industry
BFSI specific subjects like core banking solution, credit and risk management, supply chain management helps to define career pathways
Full time paid on-job training is focused on experiential learning
Preparations for prepaid industry certifications (NiSM 4 modules & DBF)
Logistics & Supply Chain Management
To meet the large gap between demand and supply of qualified and trained SCM professionals, Logistics & Supply Chain Management specialisation gives an edge to the aspirants.
Curriculum has the capability to create domain expert in LSCM sector
Application based classroom learning
Experiential learning through placement opportunity
LSCM specific subjects like supply chain management, logistics strategy & planning makes more sector oriented
Industry recognised NSDC & LSC certifications
Short-term value-added projects assigned by companies to students, shortlisted through a proper selection procedures
Students undertaking the project work under direct supervision of industry mentor
