B.B.A.
Career Options : Bachelors of Business Administration can go for further studies in MBA, MCA, M.Sc. IT and post graduate diplomas in various application like Finance, IT etc. They can go for certificate course like IC WAL, CA, IT Courses from institutes like NIIT, Aptech & Network related courses like Sap etc. They have a no. of jobs in Traditional Sphere and the newly emerging corporate sector. As effective Managers, they can secure position of management trainees in the corporate sector. Infact they have golden opportunities for a bright & secure future.
Eligibility Requirements : A candidate who has passed 10+2 examination in any discipline with at least 50 percent marks shall be eligible to join BBA-I.
Course Contents :
| FIRST SEMESTER | |
|---|---|
| BBA 101A/B | Punjabi or History and Culture of Punjab |
| BBA 102 | Business Statistics |
| BBA 103 | Fundamentals of Information of Technology |
| BBA 104 | Management Concepts and Practices |
| BBA 105 | Financial Accounting |
| BBA 106 | Essential of Business Economics – l |
| SECOND SEMESTER | |
|---|---|
| BBA 121A/B | Punjabi or History and Culture of Punjab |
| BBA 122 | Managerial and Soft Skills Management |
| BBA 123 | Essential of Business Economics – ll |
| BBA 124 | Business Laws |
| BBA 125 | Psychology for Managers |
| BBA 126 | Financial Management |
| THIRD SEMESTER | |
|---|---|
| BBA 201 | English and Business Communication Research |
| BBA 202 | Operation Research |
| BBA 203 | Marketing Management |
| BBA 204 | Economics of Money and Banking |
| BBA 205 | Regulatory Framework for Companies |
| BBA 206 | Direct Tax Laws |
| FORTH SEMESTER | |
|---|---|
| BBA 221 | English and Business Communication Skills |
| BBA 222 | Project Management |
| BBA 223 | Research Methodology |
| BBA 224 | Human Resource Management |
| BBA 225 | Indirect Tax Laws |
| BBA 226 | Database Management System |
| FIFTH SEMESTER | |
|---|---|
| BBA 301 | Insurance and Risk Management |
| BBA 302 | International Businesses |
| BBA 303 | Business Environment |
| BBA 304 | Enterpreneurship and Small Business Management |
| For Next Two Papers, Student can opt. One Area out of the Three Areas: (Optn Paper) | |
| MARKETING MANAGEMENT | |
| BBA 305 | Consumer Behavior |
| BBA 306 | Sales and Distribution Management |
| FINANCIAL MANAGEMENT | |
| BBA 307 | Financial Markets and Services |
| BBA 308 | Investment Management |
| HUMAN RESOURCE MANAGEMENT | |
| BBA 309 | Social Security and Labour Welfare |
| BBA 310 | Industrial Relations and Labour Legislation |
| SIXTH SEMESTER | |
|---|---|
| BBA 321 | Business Policy and Strategy |
| BBA 322 | Production and Operations Management |
| BBA 323 | Social and Ethical Issues in Business |
| BBA 324 | Projects Report & Viva Voce |
| Student to Continue with the same Option As in Fifth Semester | |
| MARKETING MANAGEMENT | |
| BBA 325 | Advertising and Brand Management |
| BBA 326 | Marketing of Services |
| FINANCIAL MANAGEMENT | |
| BBA 327 | Cost Analysis and Control |
| BBA 328 | Accounting for Management |
| HUMAN RESOURCE MANAGEMENT | |
| BBA 329 | Human Resource Planning and Performance Management |
| BBA 330 | Compensation Management |
